We made it to the end of your project, I hope you’re as proud as I am of what we’ve created, together.
The project is considered complete, so the scope and timeline of this project has ended. If there's anything missing or that you don't understand, reach out asap.
Otherwise, now's a great time to open another project, schedule a call to discuss what's next.
For most deliverables, you’ll receive the Figma working file and exports of the final assets.
For performance ads, that usually means JPGs or PNGs, which can be fed into the ad networks of your choice. Square ads cover most placements, but 4x5 and 9x16 might have also been delivered for additional placements like social and mobile. You can find your deliverables via the sync.com link shared in your Client Dashboard.
For brand kits, everything is contained in Figma and you can continue to iterate on the kit as your brand evolves. The Figma file is easy to share with future vendors and professionals who work with you. Exports, like the brand logos, are delivered via a sync.com link that can be found in your Client Dashboard.
Performance ads fatigue, and for some industries that happens faster than others. Even if you find winning ads, they don’t always perform forever. I’m always ready to help you refresh your ad library with new concepts and approaches whenever you’re ready.
Brand kits might need changes or additional deliverables as your needs evolve. Please keep in touch and I can point you to next steps to match your goals. Email hi@humade.net to open a net-new project.
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Nowadays, JPGs and PNGs are pretty similar quality-wise. The only big difference is transparency. PNGs can have transparent pixels. Either work for most deliverables like ads.
SVGs are scalable vector graphics. They’re math based, not pixel based, so they can be resized to any scale. These are recommended for logos, and are also useful for illustrations, UI elements, icons, when things are printed, etc.
GIFs are rarely used anymore and are usually actual video files, now. MP4 is a standard video file, but there are many types. No matter if it’s an animation or a video, your deliverable will likely be a video file like mp4. That should work on youtube, instagram, facebook, etc.
After completing a brand guidelines and forming a brand kit, you’re now able to tackle just about any sort of marketing project you’d like.
Most people start with digital ads, also known as performance creative. But, depending on your business, you could try print ads, organic social, business cards, trade shows, fliers, etc.
HUMADE specializes in all sorts of digital design and online marketing, but feel free to schedule a call so we can talk through any project you have in mind.
As your business grows you’ll likely realize multiple ongoing design needs.
HUMADE offers design retainers that can be activated or paused on a weekly basis. That’s the best solution to keep up with your ever-evolving projects.
Schedule a call to set up a design retainer for your business.
Chaotic Good Studios
"Had just a great experience working with Humade. Alexander put so much thought into my brand and website and I love the finished product. I never could have done this on my own and he made it incredibly easy."
Earnest
“We can consistently rely on Alexander and his team to provide us with great creatives. Thank you Alexander and team for all the wonderful work you do for us! Our team wouldn’t be where we are today without your design help!”
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